What we think

  

/  24 Jun 2020

Is Safari blocking Google Analytics?

The short answer, is no. Eyebrows were raised this week when an Apple Insider and a Search Engine Journal post went live bluntly saying "Safari now blocks Google Analytics on sites". The reason for this assumption was a recent Apple press r

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What we think

  

/  06 May 2020

Why now is the perfect time to spring clean your brand

This week I bought two window squeegees. I can’t say cleaning windows was the top of my priorities a few weeks ago, yet after spending quite a lot of time inside the house recently, that filmy layer of grime really started to grate on me. Becaus

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What we think

  

/  30 Apr 2020

A deep dive into your app usage

Google allows a way for you to easily download all your data on how you use your apps and phone (if you use an Android phone), and have a look yourself. While I have quite a lot of time at home at the minute, I thought it would be interesting to do s

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What we think

  

/  09 Apr 2020

Your content is king…

↑ The song Sade could sing now from her balcony, whilst on lockdown. We live in strange times. How many articles and blogs have you read that start like that at the minute? It’s true though, global pandemic aside, it really does feel like s

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What we think

  

/  03 Apr 2020

Is anyone else sick of the word ‘unprecedented’?

I know I am! It’s true, we are in totally unchartered waters right now and no one's quite sure what will be waiting for us at the other end. We’ve certainly seen some quite dramatic shifts in consumer behaviour and media consumption in the last c

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What we think

  

/  18 Mar 2020

A guide to pitching – for brands

Pitches. Love them or hate them, they’re a big thing in our industry. Whether your stance as an agency is to not participate, to pitch for them all, or to go for a select few, there’s no getting away from them. Ultimately, which approach you t

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