Saving the world one teddy at a time

Casually scrolling on social media, I didn’t expect to stumble across something as wholesome and heart-warming as Loved Before. Before you ask, no, this isn’t a new dating app. Loved Before is a revolutionary soft toy adoption agency on a mission...

What we're doing

/ 24 Nov 2021

Social Media Week 2021

Virtual conferences continue to open up a world of opportunities for marketers around the country, with Social Media Week London being no different. Our Senior Social Media Manager, Lizi Legge, attended from the comfort of her home office (aka the desk...

What we think

/ 22 Nov 2021

A quick and dirty shortcut to authenticity

Last week, we wrote about the rise of brands interacting with each other on social, and how this can be best executed. This time, we want to talk about another social trend we’re noticing more and more with brands in 2021 – they’re becoming self-referential,...

What we're doing

/ 18 Nov 2021

Tuning in with Radiocentre

Last week, the media team and I attended the first in person Radiocentre event this side of lockdown: Tuning In 2021. The day was led by a bunch of hosts from the world of radio, advertising, music and creative, who provided insights to radio and explored...

What we think

/ 17 Nov 2021

Behind B2B banter

Social media gives brands a brilliant opportunity to facilitate connection with consumers, providing an opportunity to humanise an otherwise faceless name. But this isn’t the only audience brands are able to interact with. In recent years, we’ve...

What we're doing

/ 15 Nov 2021

Taking off with Bonza!

Australia has a new, independent, low-cost airline, Bonza, and we’ve been selected as the agency to help get it off the ground! Bonza’s aim is to give everyday Aussies more low-cost leisure travel choices, and we’ll be helping to do this...