Promoting Princes’ products
We’ve been working with global food and drink brand, Princes, to create a new TV advert and we’re pretty damn happy about it!
In the ad, there are four key elements we wanted to get across…
- Princes’ impressive product portfolio – over 200 SKU’s!
- The numerous ways in which the products can be enjoyed
- Princes’ heritage – the brand has over 100 years of bringing everyday favourites to families
- The role Princes plays in modern day mealtime moments
We created a shiny new campaign strapline “There for you, all ways” which helps to encapsulate all of that, and a wider communications campaign with supporting radio, digital and OOH activity taking place over the summer.
You can catch the ad from June across Channel 4, ITV and VOD, or if you can’t wait, check it out here.
Written by:Leah Groom Senior Marketing Executive
Category:What we're doing
You may also like
/ 05 Jun 2020
Get your thinking cap on
This week we’ve taken part in School of Thought. It’s an intensive 12-week training programme for hungry creatives who want to flex their creative muscles by learning how to develop and pitch big ideas. And this is the first time that it’s bRead more
/ 11 May 2020
HOME Made: Alice’s Watercolours
Welcome to HOME Made, where we’re delving into some of the cool skills and hobbies our clever bunch of Homies have. This time we’re chatting with Copywriter Alice Banham, about her watercolour creations. - What is it you do? I paint tinyRead more