Holding Jet2’s hand for another summer campaign

This week, our latest work for award-winning Jet2holidays went live in the form of three more TV ads.

In this latest evolution of the ‘Hold My Hand’ format, we aim to capture the hearts and minds of UK holidaymakers with loads of magical holiday moments – from tearing your shirt off and jumping straight into the pool as soon as you arrive, to hiring an open-top car and driving along the coast at sunset. The key was to make people feel inspired.

The ads will air across ITV, Channel 4, Sky Media and Finecast and will be supported by strategic nationwide placements as well as content on a range of channels including social media, digital and OOH.

If you can’t wait to catch ‘em on TV though, you can give them a watch here:

Written by:

Leah Groom Marketing Manager

Category:

What we're doing

Date:

30/08/2019

You may also like

What we're doing

  

/  19 Feb 2021

What got me into marketing: Media Director

Early days My interest in advertising started as a kid, when I can clearly remember looking forward to Saturday morning TV to see the toys advertised - I remember thinking Scalextric looked so exciting. Like most kids back then, I was also a huge St

Read more

What we're doing

  

/  03 Feb 2021

Never mind Top 50 Agencies – we’re top 5!

We're absolutely delighted to share that we've retained our spot at number five in Prolific North’s Top 50 Integrated Agencies list! The ranking serves as a benchmark list of the highest-performing agencies across the north and is complied by re

Read more