Thank you pets

At the beginning of lockdown, Harringtons challenged us to come up with a truly reactive campaign. Something that acknowledged the uncharted territory which we all found ourselves in during Covid-19.

To build awareness, we needed to do something that would really get people’s attention during lockdown. So we launched ‘Thank You Pets,’ a reactive social media video that showed the love we have for our pets and the crucial roles they played in keeping us fit and happy during lockdown.

Created with user generated content, and packed full of emotion, the video was launched across Facebook, Instagram and Twitter, and became Harringtons most successful social media campaign to date, check out these stats:

2,000,000+ impressions

1,600,000+ video views

78,000 engagements

 

Written by:

Leah Groom Marketing Manager

Category:

What we're doing

Date:

01/07/2020

You may also like

What we're doing

  

/  19 Feb 2021

What got me into marketing: Media Director

Early days My interest in advertising started as a kid, when I can clearly remember looking forward to Saturday morning TV to see the toys advertised - I remember thinking Scalextric looked so exciting. Like most kids back then, I was also a huge St

Read more

What we're doing

  

/  03 Feb 2021

Never mind Top 50 Agencies – we’re top 5!

We're absolutely delighted to share that we've retained our spot at number five in Prolific North’s Top 50 Integrated Agencies list! The ranking serves as a benchmark list of the highest-performing agencies across the north and is complied by re

Read more