Home creates Amazon Alexa Skill for Leeds Rhinos

We’re chuffed to announce we’ve been working with Leeds Rhinos to utilise the latest voice technology to help its fans keep up-to-date with news about the rugby club in an even more convenient way.

Our specialist Technology and Artificial Intelligence Optimisation teams have come together to launch an official Skill for the Amazon Echo device which essentially allows fans to opt in to receive news items about Leeds Rhinos from Amazon’s personal assistant, Alexa.

Whilst there are now over 5,000 Skills available for the Echo, Leeds Rhinos is the first Rugby League club to utilise this technology in the UK.

Phil Daly, Head of Media and PR, at Leeds Rhinos: “We’re always thinking about new ways to make it easier for our fans to consume our content and stay in the know with what’s going on at the club, so when Home came to us with an idea of creating the first club Rugby League Skill, it was a no brainer!”

Phill Midwinter, Technology Director, at Home: “The rise of voice-activated assistants opens up exciting opportunities for businesses and brands, especially when recent stats are suggesting that by the end of 2018, over 40% of UK households will have a Smart Speaker. We’re thrilled to have helped Leeds Rhinos take advantage of this tech to engage with their fans.”

Want to add the club’s news to your daily Flash Briefing? You can enable it through your Amazon account or Alexa App. Once enabled, you’ll hear the latest Rhinos news by asking, “Alexa, what’s my news?”.

Want to chat about creating an Alexa Skill for your business or brand? Drop us a line.